Case studies
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McDonald’s | Happy Meal® Readers
Fueling young minds with aspirational stories one Happy Meal® at a time
August 30, 2024
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McDonald’s | Digital MONOPOLY
Driving digital transformation with the UK’s most successful prize program
September 19, 2023
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McDonald’s | Artist Residency
Creating a one-of-a-kind experience for modern tastemakers
May 19, 2023
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McDonald’s | Double Peel MONOPOLY
Doubling the appeal of the UK’s biggest prize promotion
April 19, 2023
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McDonald’s | Coast-to-Coast MONOPOLY
Boosting the momentum of a long-standing program
January 19, 2023
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McDonald’s | Trick. Treat. Win!
Boosting brand love with an exciting promotion
November 19, 2022
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McDonald’s | Macca’s Mini Games
Offering bite-size entertainment within the McDonald’s app
May 19, 2022
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McDonald’s | McCafé® Be a Brew-Gooder
Forging a feel-good grassroots program
April 17, 2022
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McDonald’s | Smart Sourcing
Cutting operational supply costs through smart sourcing
December 17, 2021
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