MONOPOLY at McDonald’s Germany is back just in time for the holidays!

MONOPOLY at McDonald's Germany poster with prize pool pictured

tms is proud to announce that MONOPOLY is back at McDonald’s Germany just in time for the holiday season! Due to the program’s success in 2022, MONOPOLY at McDonald’s returned on November 9, 2023 and will run through January 3, 2024. Customers can look forward to a plethora of prizes that are sure to bring some holiday cheer, like world-class vacations from Coca-Cola, or an Audi Q4 e-tron!

To play, customers must collect a peel-off sticker, which is attached to McDonald’s food packaging. Customers can then scan their code into the McDonald’s app where they can redeem prizes. Players have the chance to win a camper van from Bürstner, solid gold bars, vouchers from our partners, instant win coupons, and more!  100,000 euros are also up for grabs every minute from the jackpot codes, as well as extra points through the McDonald’s German loyalty program, MyM.

tms successfully negotiated and managed a host of appealing prize partnerships for the McDonald’s MONOPOLY promotion through our extensive network of global partners – securing prizes that will entice consumers to experience the MONOPOLY magic at McDonald’s. We coordinated over 20 partnerships for this campaign, including Coca-Cola, FUJIFILM, Sennheiser, mydays, Bürstner, and Napoleon.

 

We are delighted that we were able to be part of MONOPOLY at McDonald’s in Germany for the first time this year. Thanks to our international network of partners, we have succeeded in generating an attractive prize pool for McDonald’s customers which is essential for a successful promotion.

Markus Neulinger
Director of Brand Partnerships and licensing at tms Germany

Download the McDonald’s Germany app to get in on the MONOPOLY excitement and have your chance at winning countless amazing prizes!

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