Bundaberg Rum is an iconic Australian brand that has a long association with mates and footy. They needed a highly effective way to leverage their sponsorship that would drive sales and awareness, so we created the ultimate mates-plus-footy experience – the Bundy Skycouch.
Smirnoff’s global “Be There” campaign centers around the unexpected experiences that their target consumer’s live for. We needed to leverage this to drive registrations to their Facebook page.
